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Take party-perfect instant photo prints with the new instax mini 70
FUJIFILM launches instax mini 70, its latest instant camera that delivers improved image quality, a new Selfie mode, and other exciting features that make it a party must-have.
Party season is here, starting with Halloween, which will be followed by the many Christmas and New Year parties, and other occasions to gather and celebrate with family and friends—all filled with moments you can immortalize through instant photo prints that last.
FUJIFILM instax mini cameras have become extremely popular, not just among the younger set, but anyone who loves to take photos of important life events, loved ones, and travels, and see these instantly in credit-card-size prints they can keep. Now FUJIFILM is set to introduce the newest model to join the ‘instax mini’ series of instant cameras: the instax mini 70.
Touted as the party camera, the instax mini 70 boasts of the Auto Exposure Control Function that captures both the main subject and background in natural brightness. It does away with the rather tedious task of having to configure a special setting. Just press the shutter button, and the camera can automatically detect the surrounding brightness then adjust the shutter speed and flash amount accordingly.
The result? Images with a natural brightness, even those taken indoors or at weddings, which tend to have darker backgrounds when captured with conventional cameras.
The instax mini 70 is also equipped with the new “Selfie” mode intended for, well, just that: taking “selfies.” Choose the Selfie mode so the camera can automatically adjust the brightness and shooting distance to the level optimized for selfie shots. There’s even a selfie mirror beside the lens so you can check the framing to achieve the best angle.
Features such as the self-timer function and tripod mount are useful for all your family and barkada group shots.
Other convenient shooting modes that allow you to enjoy photography in a variety of situations include the “Macro” mode for close-up shots at a minimum of 30cm from the subject (food, perhaps?) and the “Landscape” mode for far away landscape pictures of your holiday getaways.
All these cool features and more are packed into a modern and stylish body that comes in three colors to suit a variety of styles: Canary Yellow, Island Blue, and Moon White. The new instax mini 70 makes for a trendy fashion accessory you can bring around anywhere, anytime, whether you’re young or young-at-heart, male or female, a student or a yuppie, a partyphile or a travel junkie.
While digital photographs have been preferred, with the proliferation of digital cameras and smartphones, the analog approach of instantly producing real photos has sparked interest and inspiration, with sales growing quickly not only in Japan, but also in over 100 countries and regions around the world including Europe, the United States, and East Asia, including the Philippines.
FUJIFILM is committed to the constant innovation of instax cameras that offer enjoyable instant photography and printing, while communicating the true essence of photography, which is to take, preserve, decorate, and share memories.
The author is a multi-awarded photographer, journalist, and artist whose works are featured in tourism campaigns (It’s More Fun in the Philippines), covers and spreads of books and international magazines. A long time columnist of SunStar Davao, she is a frequent traveler in search of inspirational heartwarming stories of human interest. She is also an influencer and motivational speaker who gives photography workshops in universities and organizations. A former TV personality, she has done several print and TV commercials, event hosting and speaking engagements. In 2013, she has received an award from the City Government of Davao for her significant contribution in the social media. She was one of the speakers in Photo World Asia 2017. A web designer/blogger since the 90s, she has seen the evolution of the internet and social media transition from the perspective of a traditional media person.