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PLDT and SMART Chairman and CEO Manny Pangilinan unveils new logos © Jojie Alcantara

Glitz and glam in PLDT-Smart major rebranding event

The country’s leading telecom and digital services provider, PLDT, and its mobile subsidiary, Smart Communications, are about to welcome a new day with a fresh brand identity that aims to “reflect their desire to empower their customers who are increasingly embracing digital services in their daily lives.”